Workshops

Social media workshops and seminars in Scotland

Social media for beginners,
Topics covered:

• Why social media?
• Different types of Social media channels (Facebook, Twitter, LinkedIn, Foursquare)
• How to get started!
• Avoid Social Media mis-steps
• How to find and engage with my customers using Social Media
• Social media "Lingo"
• How to limit time spend on Social Media to 30 minutes a day!

Who should attend: Business owners, marketing managers, and all those responsible for their organisation's social media presence. Suitable for anyone new to the social media world and who would like to find out more about it.

Date: Tuesday 28 February 10:00-12:30
Investment:
£20 for Greater Speyside members
£40 for non members. (Interested in joining?)

Includes lunch at 12.30pm, refreshments and access to our help desk for three months after the event.
Workshop presenter: Rene Looper, who has years of hands-on- experience training people how to get the most out of social media.

Recent clients include: RBS, National Trust for Scotland, VisitScotland, Festivals Edinburgh.
Delegates are encouraged to take their own laptop but not necessary to follow the workshop. Spaces limited to ensure maximum benefit.

28 February 2012 10:00
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Social media course for advanced,
Are you on Facebook, Twitter and even Google+ but fail to see the business benefit? Or are you spending too much time on Social Media and not getting any benefits from it? Or, would you like to know more about how to improve and maintain your website, maximising customer impact and traffic?

If so, this Tuminds seminar may be for you!

Rene will show you how social media can benefit your business without spending too much time on it. Limited in numbers and involving tailored advice on how to improve promoting your business/organisation through social media, topics covered are -

Topics covered:

• How to improve your Facebook and Twitter page and gain more followers
• What to write, how to communicate?
• How to find and engage with my customers using social media
• How to limit time spent to 30 minutes a day!
• How to LinkedIn
• Create social media dashboard

Who should attend: Business owners, marketing managers, and all those responsible for their organisation’s social media presence who are looking to take their social media strategy to the next level.

Date: Tuesday 28 February 13:00 - 15:30

Investment:
£20.00 for Greater Speyside members
£40.00 for non members. (Interested in joining?)
This includes lunch at 12.30pm, refreshments, handouts and access to our helpdesk for a three month period after the course.

Workshop presenter: Rene Looper, who has years of hands-on- experience training people how to get the most out of social media. Recent clients include: RBS, National Trust for Scotland, VisitScotland, Festivals Edinburgh.

Delegates are encouraged to take their own laptop but not necessary to follow the workshop. Spaces limited to ensure maximum benefit.
Venue: Forres
28 February 2012 13:00
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Social media for Elgin BID,
The second series of our social media workshops for retail businesses in Elgin city centre.

Aimed at retail businesses using Facebook, Twitter and QR codes more effectively and to create sales.

Delegates can bring their own laptops.

More information and how to book, please contact Jacqui Taylor at Elgin BID
Venue: Mansion House Hotel, Elgin
28 February 2012 18:00
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Social media seminar for the Argyll and the Isles Tourism Summit,
This free event takes place from 9.30am to 3.20pm at Portavadie Marina, Cowal, on Thursday 1 March.

At our first Tourism Summit last year, your input helped shape the activity of the Argyll & the Isles Strategic Touirsm Partnership. On 1 March this year, we’ll update you on the work we’ve done as a result: developing a brand identity for Argyll and the Isles, coordinating a strong Argyll presence at VisitScotland expo and forming a commercial trading arm for the Partnership that will continue to deliver benefits for Argyll.

VisitScotland Chief Executive Malcolm Roughead OBE will be among the high-profile industry leaders speaking at the event.

Malcolm will join a panel of experts to take your questions. We’ll explore the potential of cultural and marine tourism for the area, and hear from regional marketing groups. Plus, as last year, we’ll have a workshop session to allow us all the opportunity to share expertise and gain new insights from each other – including a closer look at social media.

This year has enormous potential for the whole country. We have the right product in the Year of Creative Scotland 2012, the marketing power of Disney/Pixar behind their new Brave movie, and we have the opportunity that comes with the Olympics at the height of the summer.

In Argyll and the Isles, we have good reason to expect the rewards of those opportunities. There’s a lot to discuss, so our networking lunch of superb Argyll produce will also be one of the highlights.
Venue: Portavadie Marina, Cowal
01 March 2012 10:00
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Social Media - How to Make it Work,
Are you on Facebook, Twitter and even Google+ but fail to see the business benefit? Or are you spending too much time on Social Media and not getting any benefits from it? Or, are you a complete beginner and would like to know what it's all about?

If so, this Tuminds seminar may be for you!

Rene will show you how Social Media can benefit your business without spending too much time on it.

Limited in numbers, giving enough time and support for every delegate to receive tailored advice on how they can improve promoting their business/organisation through Social Media, Rene is also happy to cover how to maximise your website presence. Rene will also cover the basics - how to set up that Facebook page etc!
Topics covered:

• Different types of Social media channels
• How to get started!
• Avoid Social Media mis-steps
• How to improve your Facebook, Twitter, Google+ page and gain more followers
• What to write, how to communicate?
• How to find and engage with my customers using Social Media
• Good examples/ Case studies
• How to limit time spend on Social Media to 30 minutes a day!
• How to measure the Return on Investment of Social Media

Who should attend:
Business owners, marketing managers, and all those responsible for their organisation's social media presence who are looking to take their strategy to the next level. Also suitable for anyone new to the social media world and who would like to find out more about it.
Investment:
Thanks to sponsorship of the Duisdale House Hotel we can offer this at a special discounted rate of £35.00, plus VAT
This includes lunch and access to our helpdesk for a three month period, after the course.
Venue: Duisdale House Hotel, Isle of Skye
01 March 2012 12:30
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